Product Pricing and Monetization Double Feature

Effective product pricing and monetization is one of the most challenging aspects of an overall product strategy. In this double-feature event, you'll hear two back-to-back keynotes by product leaders who are experts in this field.

 "2024 SaaS Pricing Trends" by John Kotowski

and

"A Framework for Pricing & Offer Design in the Digital Era" by Scott Millar

Attend this event if you want to learn about:

• Pricing trends for SaaS companies in 2024
• How different companies approach pricing and monetization changes
• The value of pricing experiments and examples of how to do them
• How to approach pricing and product offerings
• The importance of strategic monetization when it comes to product growth

And much more!

Speakers:

John Kotowski, co-founder of PricingSaaS

Scott Millar, Founder, Pricing and Offer Design Consultant, Miller Advisors Inc

For full bios, click here. 

Event Tickets

This event is open to everyone! The TPMA free to join and membership is required to attend.

In-person attendance is $15 and includes free food and drinks (both alcoholic and non-alcoholic). 

Online participation is free and is available via Zoom. Details will be sent in a reminder email before the event.

Event Location

In-person @ Intuit, (8 Spadina Ave. Toronto) or Online via YouTube Live

The event space is on the 19th floor. All attendees will be sent a QR code with their registration confirmation by the day of the event. This QR code will be used to give access to 

Event Agenda:

• 5:15 - 6:00pm: Networking (in-person only)
• 6:00 - 7:15pm: Hybrid program (all speakers in-person) Note: this is the only online portion of the event
• 7:15 - 8:00pm: Networking (in-person only)